Despite its initial role as a way for college kids to connect with one another, Facebook has grown into the biggest social networking website on the planet. And since so many people spend so much time on Facebook each and every day, businesses have followed them onto the site in order to promote themselves and gain new customers.
Facebook has become a significant part of the promotional strategies for many website owners. Because so many people use the social networking website every day, it can easily become the cornerstone of your promotional efforts. Here are a few of the best ways to promote your website on Facebook.
For most blogs and websites to be successful, they need to do more than simply post articles and other content on a regular basis. To truly succeed, websites have to have a strong “user engagement,” which often means getting visitors to post their own thoughts and comments. Website comments not only let visitors talk to you or respond to what you posted, they also allow those visitors to talk to one another. The more time a user spends on your site, and the more conversations they have with others, the more likely it is that they’ll return to your site again.